Craftsman is Sears' brand of lawn maintenance equipment. Craftsman was introduced to the world in the 1926 Sears catalogue. Craftsman proudly calls itself 'America's favorite brand of lawn and garden tractors.' In a recent Equitrend consumer survey, Craftsman was ranked the top brand among American lawn equipment for overall quality. Craftsman brings its brand integrity to its line of lawn maintenance products. As an example of company integrity, Craftsman guarantees every tool it has ever sold, for life. In fact, the very first tools ever sold under the Craftsman brand are still under warranty today. Craftsman carries a very broad range of lawn maintenance products, including lawn mowers, lawn tractors and all their attachments such as lawn sweepers, dethatchers and more.